Why Social Media Strategy & Tactics?

One may wonder what the big deal is with AU Social Media Strategy and Tactics (AUSMST) course. They may wonder what difference such a course makes. Well, I cannot answer every question but I can at least tell you why I enrolled in the course.

First, I enrolled in the AUSMST course to expose myself to an area of fear. Most people over 30 years old may be technologically challenged in ways that the younger generations are not.  This new generation have grown up with technology and seem to interact with computers and social media effortlessly. So, if you fall into the category of those over 30, you can take this situation as an excuse to get yourself stuck. Alternatively, you can recognize the challenges as an opportunity to grow. In that case, you will use it as a motivation to learn new skill and achieve mastery. While it is easier to choose the former, it is infinitely wiser and more empowering to embrace the later.

Second, since social media is here to stay, why stick my head in the sand like the proverbial ostrich and pretend as though it does not exist? To do so will be foolish and self-defeating. So, I enrolled in the AUSMST course to learn about a new capability that is transforming the world of communication and social interaction.

Third, I enrolled in the AUSMST course to learn a little bit of humility. As the saying goes, “Humility is good for the soul.” In the AUSMST course, I get the opportunity to set my pride aside and learn from young people. This too has been good for my soul.

So, there you have it. I am in the AUSMST course to face my fears, accept a challenging situation and gain mastery over a capability that is transforming communication & social interaction. Now, you know what motivates me. What motivates you? Please take a moment to chime in. I’d love to hear it.

More later as life unfolds…

Blessings,

Jones